Beloved Characters as Reimagined for the 21st Century

What's next? It's bad enough when they colorized Casablanca and put Richard III in a tank, but messing with Bugs Bunny?

“You want a dark, Goth version of Tweety Bird? Have at it,” said Lisa Gregorian, executive vice president for worldwide marketing at Warner Brothers Television.

No, thank you!

A large number of classic characters for children are being freshened up to try to cater to parents’ nostalgia and children’s YouTube-era sensibilities.

(link) [New York Times]

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